Sunday, 12 October 2014

Demographics/psychographics


 
The audience for V for Vendetta would be teenagers and older, with no specified gender, and those who like action, thriller and drama.

Demographics

Age: young adults to adults due to the dark nature of the film, dark and adult themes and overall the plot line would be difficult for children to grasp without knowledge of politics and Britain’s history. Gender:  I think the film is gender neutral as there isn’t too much of any one theme that’s stereotyped to one gender, for example there’s an even balance of action and fighting to romance and drama. Race/ nationality: the film is aimed at British people, as it’s based in Britain and touches on social and political issues we have or could have in our society; however people from other countries would still enjoy.                                                    
Socio-economic class: this film would be most relevant to people of classes C, those that would need an extra education to do their job such as nurses or plumbers, D, those who work in jobs that don’t require extra education such as a waiter or in retail, and E, students, pensioners or the unemployed etc. This is because they are the average people of Britain which is who the film is trying to reflect.

Psychographics

Interest and hobbies: unless you count rebellion a hobby or interest there isn’t much of a specific interest other than love, martial arts and politics., because there are many action scenes within the film as well as a romance storyline.
Lifestyle and job: This film is aimed at the normal, typical person of Britain, such as students and families with its themes on pulling together against an oppression which is what the normal people of Britain do in the film.


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